Click-to-WhatsApp CAPI ledger. Switchbord now captures Meta ctwa_clid on inbound WhatsApp referrals and records channel-scoped CAPI Lead, QuoteRequested, and confirmed-booking Purchase events in a durable, deduplicated ledger.
Safe dry-run rollout. Operators can bind a WhatsApp channel to a Meta CAPI dataset in dry-run/test-event mode, inspect event health, and only move to live dispatch after the binding has been verified.
Travio quote and booking bridge. The bounded travel-context import can queue quote and status-3 purchase events for a specific conversation without widening customer PII exposure.
Security
CAPI dispatch uses workspace-scoped outbox jobs, channel-scoped dataset bindings, contact suppression for opted-out/deleted/blocked contacts, and Authorization headers for Meta tokens — never URL query credentials.
